Analyze the three following ads for Coca-Cola and consider these details:

• What can you tell about the different people shown in theadvertisement from theirage,sex,facial expression (direction of their eyes, who or what arethey looking at),body language (the way they are posed, what they aredoing),relationship to each other, andclothing.
• Where are the people in the ad located?
• Who is the target audience?
• Which persuasive strategy is prevalent (pathos, logos or ethos)?
• Which language techniques are used (persuasive words, sound repetition, concise phrase or slogan, word play, verbal imagery, etc)?
• What are the visual effects (photos, cartoons, artwork or graphics)?
• What does the layout communicate?
• Does the typography complement the other elements?

https://study.berlinsbi.com/courses/904/files/38341/preview

https://study.berlinsbi.com/courses/904/files/38342/preview

https://study.berlinsbi.com/courses/904/files/38343/preview