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Analyze these two commercials using IMC plan (marketing ) . Compare and Contrast both . what are the objectives and target market issues? Pepsi superbowl
Analyze these two commercials using IMC plan (marketing ) . Compare and Contrast both . what are the objectives and target market issues?
Pepsi superbowl , 2007 Britney Spears featuring Bob Dole and Pepsi 1996 Cindy Crawford commercial .
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Management Accounting Information for Decision-Making and Strategy Execution
Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young
6th Edition
137024975, 978-0137024971
