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Analyzing Operational Changes Operating results for department B of Delta Company during 2016 are as follows: Sales $538,000 Cost of goods sold 378,000 Gross profit

Analyzing Operational Changes Operating results for department B of Delta Company during 2016 are as follows:

Sales $538,000
Cost of goods sold 378,000
Gross profit 160,000
Direct expenses 120,000
Common expenses 66,000
Total expenses 186,000
Net loss $(26,000)

If department B could maintain the same physical volume of product sold while raising selling prices an average of 15% and making an additional advertising expenditure of $48,000, what would be the effect on the department's net income or net loss? (Ignore income tax in your calculations.)

Use a negative sign with your answer to indicate if the effect increases the company's net loss.

If Department B increased its selling price by 15%, the effect on net income (loss) would be ?

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