and number of branded pairs sold is false?

A company's sales$/$market share outcomes in a region's Wholesale segment are negatively impacted if its rebate offer is below the regional average, and this impact becomes progressively larger as the size of the percentage below the regionalaverage mail$-$in rebate offer increases.

A company's sales$/$market share outcomes in a region's Wholesale Segment are negatively impacted if the amount of footwear retailer support it provides is below the all$-$company average in a region $($such levels of support also discourage some footwear retailers from stocking its brand in the upcoming year$).$

Achieving a competitive advantage on brand advertising in a given region requires a company to boost its brand advertising expenditures to an amount that exceeds the expenditures of every other company in the region.

The more a company's S$/$Q rating in a region is above the all$-$company regional average, the bigger is the company's resulting S$/$Q$-$based competitive advantage and the bigger is the positive impact on the company's branded pairs sold and market share in the region.

Companies whose delivery times on retailer orders are in a region are longer than the all$-$company regional average have a competitive disadvantage in attracting footwear retailers to stock their brand.