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Anitha Ltd. was started as a textile company to manufacture cloth. Currently, they are manufacturing of silk cloth.The top management decides to expand its business

Anitha Ltd. was started as a textile company to manufacture cloth. Currently, they are manufacturing of silk cloth.The top management decides to expand its business in the cloth manufacturing. To expand they decided to purchase more machines to manufacture cotton cloth. identify and explain the strategy opted by the top management of Anitha Ltd.

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