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Answer all the short questions and mcqs given down below Short Answer Questions 1 Name two trends in retailing [2] 2 Describe one disadvantage of

Answer all the short questions and mcqs given down below

Short Answer Questions

1 Name two trends in retailing [2]

2 Describe one disadvantage of a loyalty card scheme to a retailer [2]

3 Why do consumers use click and collect services? [2]

4 Explain two ways in which consumers' shopping habits have changed [2]

5 Why should many retailers consider making shopping 24/7 available to consumers? [2]

Multiple Choice Questions

1 Which of these statements is an advantages to a customer of having a loyalty card?

A After-sales service is provided

B A reward is given when goods are purchased

C Goods are sold to the customer on special offer

D Goods can be paid by installment

2 Mr Wong owns a chain of department stores. Which of the following measures to increase profits is likely to be the most successful?

A Introduce a loyalty card scheme

B Offer weekly promotions on goods

C Provide opportunities for mobile shopping

D Sell electronic goods and furniture

3 To undertake mobile shopping, a consumer needs a

A car

B desktop computer

C landline

D smartphone

4 What is meant by showrooming?

A Displaying goods in a factory outlet

B Operating a cash-and-carry warehouse

C Selling goods to consumers direct from the manufacturer

D Viewing goods in a store before buying them online

5 Which one of the following may be regarded as trend in retailing?

A Buying online at anytime, anywhere using a tablet

B Ordering goods from a mail order company

C Paying for goods using cash or debit card or credit card

D Selling goods at or below the purchase price

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