Question
Answer all the short questions and mcqs given down below Short Answer Questions 1 Name two trends in retailing [2] 2 Describe one disadvantage of
Answer all the short questions and mcqs given down below
Short Answer Questions
1 Name two trends in retailing [2]
2 Describe one disadvantage of a loyalty card scheme to a retailer [2]
3 Why do consumers use click and collect services? [2]
4 Explain two ways in which consumers' shopping habits have changed [2]
5 Why should many retailers consider making shopping 24/7 available to consumers? [2]
Multiple Choice Questions
1 Which of these statements is an advantages to a customer of having a loyalty card?
A After-sales service is provided
B A reward is given when goods are purchased
C Goods are sold to the customer on special offer
D Goods can be paid by installment
2 Mr Wong owns a chain of department stores. Which of the following measures to increase profits is likely to be the most successful?
A Introduce a loyalty card scheme
B Offer weekly promotions on goods
C Provide opportunities for mobile shopping
D Sell electronic goods and furniture
3 To undertake mobile shopping, a consumer needs a
A car
B desktop computer
C landline
D smartphone
4 What is meant by showrooming?
A Displaying goods in a factory outlet
B Operating a cash-and-carry warehouse
C Selling goods to consumers direct from the manufacturer
D Viewing goods in a store before buying them online
5 Which one of the following may be regarded as trend in retailing?
A Buying online at anytime, anywhere using a tablet
B Ordering goods from a mail order company
C Paying for goods using cash or debit card or credit card
D Selling goods at or below the purchase price
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