Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Answer the questions based on the case. Alia is a salesperson in an electronics company. At a recent trade exhibition, she met a supplier that

Answer the questions based on the case.

Alia is a salesperson in an electronics company. At a recent trade exhibition, she met a supplier that was willing to supply her company with a product on an exclusive basis (i.e., available to her company only) that could offer in the business marketplace. The product in question has already been successfully developed and tested and - yet - is not being sold on the market. Alia knows from speaking to the customers that there is demand for such a product and it would plug a gap in her company's product portfolio and give the company a significant competitive advantage. Then, Alia approach the product management division with all her idea, and, to her surprise, they are very unenthusiastic and reject the idea, stating "We always develop our products in-house in this department - it would cost the company far too much to set up the processes to buy in a product from outside".

Questions. 1. What Alia can do to argue or persuade the product management division to ensure her idea is adopted? Elaborate. Note: sir please give thuis question answer 300 w-o-r-d-s with introduction, explaination and conclusion

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Supply Chain Management Strategy Planning and Operation

Authors: Sunil Chopra, Peter Meindl

6th edition

133800202, 978-0133800203

More Books

Students also viewed these General Management questions