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answer this!! What are you attempting to define if you ask the following questions to consumers? If the brand were to come alive as a

answer this!!

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What are you attempting to define if you ask the following questions to consumers? \"If the brand were to come alive as a person, what would it be like? What would it do? Where would it live? What would it wear?\" 0 brand personality 0 brand character O brand feelings 0 brand awareness

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