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Apple 3-month plan Revenue Production Hours 6 8 Power Mac G4 Powerbook G4 iMac iBook Production Cost $2.100 $3.000 $1.200 $1.800 $3.000 $4.000 $2.000 $2.500

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Apple 3-month plan Revenue Production Hours 6 8 Power Mac G4 Powerbook G4 iMac iBook Production Cost $2.100 $3.000 $1.200 $1.800 $3.000 $4.000 $2.000 $2.500 Minimum Production 5.000 5.000 5.000 5.000 Market Demand 25.000 15.000 30.000 17.500 5 4 Budget (hours) 250.000 Budget $90.000.000 12 The marketing department informs you that with an advertisement campaign, they can increase the market demand of iBook. The campaign will cost $150,000, and will increase the demand of iBook by 3,000 units. Will you approve the campaign or not? a) (Choose from the drop-down menu!) Approve Deny

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