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Apple (in 2013): How to Sustain a Competitive Advantage? Case Questions: Summarize Apple's product segments and suggest where it can pursue continued growth. What does
Apple (in 2013): How to Sustain a Competitive Advantage?
Case Questions:
- Summarize Apple's product segments and suggest where it can pursue continued growth.
- What does Apple's selection of Tim Cook as Steve Jobs' successor signal about the company's future strategy?
- Identify the top challenges that Tim Cook faces and how he should address them?
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Project Management A Strategic Managerial Approach
Authors: Jack R. Meredith, Scott M. Shafer, Samuel J. Mantel Jr.
11th Edition
1119803837, 978-1119803836
