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Apple Inc. designs, manufactures, and markets personal computers, mobile communication devices, and portable digital music and video players and sells a variety of related software,

Apple Inc. designs, manufactures, and markets personal computers, mobile communication devices, and portable digital music and video players and sells a variety of related software, services, peripherals, and networking solutions. The Company sells its products worldwide through its online stores, its retail stores, its direct sales force, and third-party wholesalers, resellers, and value-added resellers. Your parents are considering investing in Apple Inc. common stock. They ask you, as an accounting expert, to make an analysis of the company for them. Appleā€™s financial statements and 10-K file are provided. 


Question: (2) Make a 3-year trend analysis, using 2011 as the base year, of 


(1) net sales and 


(2) net income. Comment on the significance of the trend results. 


(3) What information outside the annual report may also be useful to your parents in making a decision about Apple?

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Trend Analysis Amounts of Change Particulars 2013 2012 2011 2013 2012 2011 Net Sales 170910 156508 1... blur-text-image

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