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Apple wants to create the new iCar, a driverless car, by 2020.Assume that fixed costs (research & development, the building of a factory, the purchasing
Apple wants to create the new iCar, a driverless car, by 2020.Assume that fixed costs (research & development, the building of a factory, the purchasing of equipment, safety testing, etc) for such a project totals $10B.If the company anticipates sales of 600,000 cars with variable costs per car of $75,000, how much does each car need to sell for to break even?
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