Apple's successful differentiation of the iPhone has what impact on its cost structure? The iPhone has a lower cost structure because of higher demand and subsequent economies of scale. The iphone has a higher cost structure from following a differentiation strategy. The iPhone has a higher cost structure because it serves a limited number of market segments. The iphone has a lower cost structure because of aggressive marketing efforts. The Kellogg Company is a multinational food manufacturer offering products ranging from breakfast foods to snacks. What is the first step Kellogg likely took to ensure. products were targeting the right customers? divided the market into subsets of customers who shared common characteristics gathered consumer feedback using social media conducted product focus groups hired a team of international marketing consultants Based on the efficiency frontier provided, which companies are operationally efficient? 1 2 and 3 3 1 and 2