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Applewood Electronics manufactures two large-screen, high-definition television (HDTV) modelsthe Monarch, which has been produced since 2010 and sells for $900, and the Regal, a model

Applewood Electronics manufactures two large-screen, high-definition television (HDTV) modelsthe Monarch, which has been produced since 2010 and sells for $900, and the Regal, a model introduced in early 2012 that sells for $1,140. Applewoods CEO, Harry Hazelwood, suggested that the company concentrate its marketing resources on the Regal model and begin to phase out the Monarch model.

Applewood currently uses a traditional costing system. The following cost information has been used as a basis for pricing decisions over the past year:

Per-Unit Data Monarch Regal
Direct materials $208 $584
Direct labour hours 1.5 3.5
Machine hours 8 4
Units produced 22,000 4,000

The direct labour cost is $12 per hour, and the machine usage cost is $18 per hour. Manufacturing overhead costs were estimated at $4,800,000 and were allocated on the basis of machine hours.

Martin Alecks, the new company controller, suggested that an activity-based costing analysis first be run to get a better picture of the true manufacturing cost. The following data were collected:

Activity Cost Traceable
Centre Driver Costs
Soldering Number of solder joints $942,000
Shipments Number of shipments 860,000
Quality control Number of inspections 1,240,000
Purchase orders Number of orders 950,400
Machining Machine hours 57,600
Machine setups Number of setups 750,000
Total traceable costs $4,800,000

Number of Events
Activity Monarch Regal Total
Soldering 1,185,000 385,000 1,570,000
Shipments 16,200 3,800 20,000
Quality control 56,200 21,300 77,500
Purchase orders 80,100 109,980 190,080
Machining 176,000 16,000 192,000
Machine setups 16,000 14,000 30,000

Selling, general, and administrative expenses per unit sold are $265.00 for Monarch and $244.60 for Regal.

Calculate the manufacturing cost per unit for Monarch and Regal under a traditional costing system. (Round answers to 2 decimal places, e.g. 5.69.)

Monarch Regal
Cost per unit $

$

Calculate the manufacturing cost per unit for Monarch and Regal under an ABC system. (Round answers to 2 decimal places, e.g. 5.69.)

Monarch Regal
Cost per unit $

$

Calculate the operating profit/loss per unit for Monarch and Regal under a traditional costing system.

(Round answers to 2 decimal places, e.g. 6.59. Enter negative amounts using either a negative sign preceding the number e.g. -45 or parentheses e.g. (45).)

Monarch Regal
Profit/(Loss) $

$

Calculate the operating profit/loss per unit for Monarch and Regal under an ABC system.

(Round answers to 2 decimal places, e.g. 6.59. Enter negative amounts using either a negative sign preceding the number e.g. -45 or parentheses e.g. (45).)

Monarch Regal
Profit/(Loss) $

$

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