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Ari tried a new low - calorie chip and thought it was awful. He was especially disappointed because he liked the mixed - nut bar

Ari tried a new low-calorie chip and thought it was awful. He was especially disappointed because he liked the mixed-nut bar marketed under the same brand name. Now he wasn't sure he even wanted to buy the bars he liked before. This highlights a problem in branding known as
brand dilution.
comingled brands.
undifferentiated brands.
approximated brands.
unlicensed brands.
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