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Arlene knows it is important to approach business buyers at the right time, often during the first stage of their buying process, which is a

Arlene knows it is important to approach business buyers at the right time, often during the first stage of their buying process, which is
a. need recognition.
b. the RFP process.
c. proposal analysis.
d. vendor negotiation and selection.
e. product specification.
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