Article - Braum, K. A., Ellis, R., & Loftus, E. F. (2002). Make My Memory: How Advertising Can Change Our Memories of the Past. Psychology & Marketing, 19(1), 1-23.

https://doi-org.ezproxy.snhu.edu/10.1002/mar.1000

1. A brief critique of the experiment and its application to the real world, discussing any problems with the experiment's methodology or any issues with the interpretations of the results.

2. How can the study's findings be applied to real-world issues?

3. How could findings from the experiment be applied to develop policies or procedures to improve human memory in different professional settings?

4. What strengths or weaknesses in human memory do the experiments highlight that would be important for professional disciplines?