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Article - Coke vs. Pepsi: The biggest soda rivalry in history is in full swing again. https://www.msn.com/en-us/money/companies/coke-vs-pepsi-the-biggest-soda-rivalry-in-history-is-in-full-swing-again/ar-AAwndQJ?ocid=spartanntp Using the political frame and any other frames
Article - Coke vs. Pepsi: The biggest soda rivalry in history is in full swing again.
https://www.msn.com/en-us/money/companies/coke-vs-pepsi-the-biggest-soda-rivalry-in-history-is-in-full-swing-again/ar-AAwndQJ?ocid=spartanntp
- Using the political frame and any other frames deemed appropriate, discuss changes in the soda market and how Coca-Cola and PepsiCo have responded. Pay attention to the way these giants have been guided by each other in their strategic choices.
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