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As a head of Starbucks Malaysia, you are required to develop a campaign to raise awareness of social distancing during COVID-19 pandemic. The proposal shall
As a head of Starbucks Malaysia, you are required to develop a campaign to raise awareness of social distancing during COVID-19 pandemic.
The proposal shall consist of :
- Advertising Objectives
- Advertising Budgeting method
- Advertising tone
- Media channels and why
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