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As a marketing manager of a company that sells beverage products, your company has produced a variety of products ranging from soft drink, juices, and
As a marketing manager of a company that sells beverage products, your company has produced a variety of products ranging from soft drink, juices, and energy drink. Your CEO has asked your team to do market research on new product demand before deciding to launch the new product.
a) Suggest the new product for your company.(detailed answer needed)
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1 Wellness Beverages Market Demand There is a growing trend towards health and wellness among consumers leading to increased demand for functional bev...
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Fundamentals of Cost Accounting
Authors: William Lanen, Shannon Anderson, Michael Maher
5th edition
978-1259728877, 1259728870, 978-1259565403
