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As a Product Innovation Charter (PIC) can be used to help guide the process of strategic planning for new Product development and Product Management. You

As a Product Innovation Charter (PIC) can be used to help guide the process of strategic planning for new Product development and Product Management. You are required to describe the purpose of PIC and how it helps out company and whats the process involve behind this PIC? (in general and with respect to arrival of new Coca-Cola low sugar soft drinks)

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