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As a team come up with an imaginary business who has operated in your domestic market for some time and now wish to venture into
As a team come up with an imaginary business who has operated in your domestic market for some time and now wish to venture into the international business arena. Prepare an international business plan for this company using the following outline. Outline i. Introduction ii. Analysis of environmental influences on your international business iii. Segment international markets through the identification and analysis of opportunities iv. Develop appropriate international business strategies v. Decide on the market entry strategies and determine your product portfolio vi. Decide on the marketing strategy to pursue vii. Decide on the human resource strategy to pursue viii. Decide on the operations strategy to pursue ix. Decide on how to implement the plan together with the budget Note: Title page A title page should appear. The title page should indicate the project title, the name of the lead organisation (and potential partners, if any), the place and date of project preparation and the name of the agency to which the proposal will be submitted. Contents page If the total project is longer than 10 pages, it is helpful to include a table of contents at the start of the document. The contents page enables readers to quickly find relevant parts of the document. It should contain the title and beginning page number of each section of the project
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