Question
As a team, develop a set of criteria that you would use to evaluate the effectiveness of a mobile advertising campaign to boost the sales
As a team, develop a set of criteria that you would use to evaluate the effectiveness of a mobile advertising campaign to boost the sales of one of your firms products. Identify the measures you would use and the data that must be gathered. Submit the assignment to Dropbox?
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Intelligent Databases Technologies And Applications
Authors: Zongmin Ma
1st Edition
1599041219, 978-1599041216
