As a young health professional, you have recently been hired by a college to develop health promotion programs for students.

Your first big task is to plan a health promotion program to increase the number of college students who get the flu shot.

1. Using the Health Belief Model*, identify 2 factors related to each of the following constructs that are specific to this population (college students):

• Perceived Susceptibility
• Perceived Severity
• Perceived Benefits
• Perceived Barriers
• Cues to Action
• Self-Efficacy