As market growth slows, what happens to a product in the BCG matrix if its competitive position (market share) remains unchanged? Question 1 options:

a. Stars become ? (Question marks)

b. Cash Cows become Dogs

c. Dogs become ? (Question marks)

d. Stars become Cash Cows

which is the right answer What type of research is Advertising Awareness Tracking? Question 2 options:

a Qualitative

b.Causal

c. Exploratory

d. Descriptive

which is the right answer If a brand has 7% attrition per year, how much of the original franchise is remaining after 5 years? Question 3 options:

a. 70%

b. 65%

c. 74%

d. 60%