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As part of the Diversification Chapter 8 , we will explore Under Armour. This will also help you be prepared for your Case Analysis 2

As part of the Diversification Chapter 8, we will explore Under Armour. This will also help you be prepared for your Case Analysis 2 paper. This case worksheet was introduced in the Diversification Chapter 8 class. Specific instructions are located in the excel spreadsheet for the case. This case worksheet is worth 30 points - to earn the 30 points; tab 1 must be completed, including all ratings and explanations -- explanations can be brief (a few words) and do not have to be full sentences. You should not merely copy ratings and explanations across all business units for full credit. Show some effort.
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