Question
As the administrative assistant to Walmart's marketing director, you have just received a request from the company's webmaster to analyze Walmart's website from a consumer's
As the administrative assistant to Walmart's marketing director, you have just received a request from the company's webmaster to analyze Walmart's website from a consumer's point of view.
Task: Visit www.walmart.com and browse through the site, considering the language, layout, graphics, and overall ease of use. In particular, look for aspects of the place that might be confusing or frustrating- annoyances that could prompt shoppers to abandon their quests and head to a competitor such as Target or Amazon. Summarize your findings and recommendations in an email that could be sent to the webmaster.
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