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As the Marketing Manager for Samsung's new line of washing machines, you oversee pricing for its new products.Your product team has developed a revolutionary new
As the Marketing Manager for Samsung's new line of washing machines, you oversee pricing for its new products.Your product team has developed a revolutionary new washing machine that relies on radically new technology and requires very little water to get clothes clean.Would you adopt a skimming or penetration pricing strategy?Ensure that you justify your answer.
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