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As the vice president of a supply chain, you have been tasked to design the transportation network. It is expected that customers will typically order

As the vice president of a supply chain, you have been tasked to design the transportation network. It is expected that customers will typically order products in small lots. The selected design must provide lower transportation costs and lower inventories.

a. Recommend the most appropriate transportation network design under the circumstances.

b. Describe the design with the aid of a diagram.

c. Justify the transportation network design recommended.

d. What problems do you envisage with your recommended design solution?

e. How can technology be used to tackle the problem(s) envisaged in question "d" and improve transportation performance?

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