As Under Armour expands into new markets with new product offerings, it must be sure to maintain-and maximize-its brand recognition and reputation. Help Under Armour develop and implement its brand strategy. In the United States, Under Armour is commonly associated with baseball and football. In order to penetrate deeper into the marke for Major League Soccer (MLS) fans, it has developed a line of premium jerseys (considered shopping products) that feature the insignias of different MLS teams. One option is to launch a $2 million advertising campaign. Another option is to spend $1.5 millior on advertising and the other $500,0o0 training salespeople at their retail partners about the new products. Which option should they choose? a. Advertising only b. Advertising by producer and personal selling by retailer