As you have learned, it is crucial to have constant awareness of the ever-changing real estate market in your area. Knowing your strengths and weaknesses will allow for strategic planning that may be the difference between your success, or the success of your competition.

For this discussion, choose an asset that you are working with, the subject asset used for the activity in this module, or your own particular location, and describe the following:

1. Short description two to three sentences of the property including the real estate type (retail, office, hotel, etc).
2. List three market strengths and three market weaknesses of the asset.
3. Describe one weakness and design a plan for how you would overcome that weakness.
4. Choose one strength and design a plan for how you would leverage that strength to improve value for the asset.