As your term-long individual project, you will pick an existing organization - e.g. a company you know from the media, or through your own experiences, or in which you may be able to interview a worker, or a manager, about their experience on the issue. You will evaluate a current or recent corporate communications challenge in this organization. It can be a communication dilemma that the organization has undergone or e.g., a challenging communication situation the company is going through. You will analyze it, and then, you will provide existing research on how to manage such an issue - you can think about the books, videos or case studies in this class for your reference or acquire some additional research by searching online/Baruch Library sources. Your analysis and research will help you to provide professional recommendations how to help resolve the matter and result in improvements in corporate communication