Assess the tagline used by Naughty by Nature and explain the brand equity of Naughty by Nature using an appropriate framework.

reference

https://www.nasdaq.com/press-release/kfc-indonesia-presents-naughty-by-nature-the-first-lifestyle-dining-and-salad-bar

Brand Identity Prism:

1) physique

2) personality

3) culture

4) relationship

5) reflection

6) self-image