Assess the threat of substitute products in the new industry. Be sure to answer the following questions:

Are other products emerging in this industry that might compete with existing products?

What are these possible competing products?

Are these possible competing products cheaper to produce than the industry's current products?

Are these possible competing products better in other ways?

Could these possible competing products force your company out of the market?

Use this writing template to describe the threat of substitute products in the new industry.

WRITING TEMPLATE

Describe the threat of substitute products in the new industry $($Auto$).$