Question
ASSIGNMENT - 1. Read the internet article: These are the most urgent health challenges to tackle in 2020. 2. Based on what you read in
ASSIGNMENT - 1. Read the internet article: "These are the most urgent health challenges to tackle in 2020." 2. Based on what you read in the abovementioned article and in Chapter 14 about Health Communication and the Internet, do the following: a. Conduct a Google search for "Global Public Health Campaigns" OR "National Public Health Campaigns" OR "ADD THE COUNTRY i.e., Nigeria, India, etc. Health Campaigns." b. Choose one (1) country to which you would like to subject a public health campaign analysis regarding "resources and core health priorities and systems." TIP: The country may be one in which you currently reside or a country in which you once lived. 3. Analysis might include a video or photograph, and must include content, even if in a foreign language in an effort to communicate effectively with its audience. 4. Subject your choice of public health campaign to the following health communication analysis: A. Explain the problem that the campaign was designed to address. 20pts B. The campaign sponsor 20pts a. What organization sponsors the campaign? b. How does the campaign align with the mission of the organization? c. Does the campaign use the sponsor's brand or its own brand mark? C. Target audience(s) that the campaign is trying to reach 20pts a. Describe the target audience, giving demographics, stage of behavior change, lifestyle descriptions if possible. b. Explain how you determined who the target audience(s) is/are. D. The primary campaign message 10pts a. Explain how you determined what the message is. E. The specific objectives that were adopted for the campaign. 20pts a. Is the campaign trying to change attitudes, behavior, or policy? b. What you think the main objectives are? c. How did you make this determination? F. Message dissemination media 10pts a. Describe any websites, brochures, PSAs, social media, etc. used to deliver the campaign message.
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