Assignment One For this assignment you will prepare a short pitch to a stakeholder within an organisation. The purpose of your pitch is to make the case for improving customer/client experiences using customer relationship management software. 1. Choose a stakeholder within an organisation. This could be: The CEO The leadership team The head of an operational unit. 2. Prepare a presentation pitching your recommendations to your chosen stakeholder around CRM opportunities that are in the business' interests. In your presentation you should: identify what problem that you are attempting to solve through the use of a customer service management solution Provide reasons why customer service management systems are a suitable solution to address this business problem Build a case for change by outlining and explaining the benefits for change Present a high-level plan for implementing the change. Your plan should include any challenges or risks that you foresee arising - and the strategies that you could put in place to reduce their likelihood of arising or mitigating their impact Present considerations for potential future uses within the business.