ASSIGNMENT RATIONALE

Students should demonstrate an ability to practically utilize the taught concepts and theories in a real business environment.

OVERVIEW

• All the students will work on a hypothetical company/firm and give it a unique name.
  • The company/firm should be registered as a business in Canada, though it can operate in and cater to clients/customers/consumers outside of Canada.
  • It could be a small, medium, or large business enterprise.
  • The business should either create product/s or and provide services.
  • Students can decide on the current life cycle stage for the business. For example, you may consider establishing a new business venture, expanding, or restructuring an existing business, etc.

While assignment document, following the section-wise approach below. For meeting the scope of the assignment, students are required to complete all four sections. Each section has been divided into points ranging from 1 to 3; incorporate answers to all the points. You will also observe hints in each section. Its purpose is ONLY to provide directions to students and should not be treated as a requirement of the assignment.

SECTION 1- DESCRIPTION OF THE BUSINESS

1. Provide a complete description of your business. Utilize the points shared above in the overview and top it up with more details that you feel are necessary to explain your business. Consider this section as an opportunity to introduce what, why, and how of your business to the audience.

Hints ( not limited to)

• Goals and objectives.
• Organizational structure/culture
• Business Model
• Product or services created; their value proposition, competitive advantage etc.
• Target audience.
• Timeline- How long have you been in business/ is it a fresh start?

SECTION 2- BUSINESS OWNERSHIP

1. Which form of business ownership model does your business follow, or is planning to follow, and why?
2. Advantages and disadvantages of the chosen business ownership model?
3. Given the COVID 19 pandemic, what general threats and opportunities do you foresee for your business?

Hints

• While answering, keep in mind the products and services being offered by your business.
• Complexity, size, and geographic expanse of your business.

SECTION 3- COST-BASE ANALYSIS

1. List the Types of Costs associated with your business?
   1. Along with the Fixed and Variable costs, also discuss the contingencies and future-needs cost.
   2. Mention at least 5-8 examples for each type.
2. Depending on your Cost-Base Analysis, what Degree of Managerial Control would you have over the financial decisions of your business. Explain?

Hints

• Think of all the major activities/ departments/ processes associated with your business operations' current and future needs.
• Once you have these details, categorize them according to the classification discussed in the Cost-Base Analysis.
• While thinking of the degree of managerial control, think about how COVID might have played a role in altering your decisions.

SECTION 4- SOURCES OF FUNDS

1. Following the information provided in the sections above, which Source/s of Funds is your business eligible for?
2. According to the need of your business, which of the eligible sources will you choose to fund your requirements. Clearly mention the financial tools you plan to utilize, and why?
3. If COVID 19 altered your potential to secure funding from the primary source. What alternative options would you explore (financial tools) to support your business? Explain?

Hints

• Remember that there are three significant Sources of Funds available, as discussed in your course text.
• However, each business has specific requirements and ownership structure that determines the most appropriate source of funding.
• Financial tools are the different options available under each Source of Funding. E.g., Under Equity Financing, there are tools like an IPO, APO, private equity, etc.