Assignment This is a pitch to a potential investor, define the problem/opportunity, sell your idea, convince the investor you have an effective plan for bringing your innovation to market and it is worthy of investing in. The fictitious product or service is " the holographic keyboard" Use the Sequoia template for your slide deck to create a. the business model for the product b Financials for the product Create the deck for any product idea, no matter how outlandish perform any research necessary so that you can present real numbers about the market, competitors, etc.

Business Model User Gather User Intelligent User Switches Acquisition Information Suggestions = Referral Fee From Includes Based On Fee Types . Advertising . Account Types . History . Bank Account . E-mail . Spending Patterns . Usage . Credit Card . Viral Marketing Credit History . Spending Habits . Cell Phone Carrier . Distribution . Demographics . Current Market . ISP Partners and Preferences Deals/Rates . Loan Mint makes money when users make money rather than relying on creating value through added services Future Potential: Advertising Large expected High quality Premium High Profit + + user base user data targeted ads Potential J L 9 of 16Financials Projected Year Ending December 31 Assumptions 2007 2008 2009 2010 Investment $3.0M Stake 15% Total Users 100.0 180.0 309.6 510.2 Hurdle Rate 5% Referrals Credit Cards $56.3 $111.4 $210.7 $382.0 Savings Accounts 50.0 101.3 195.9 363.2 Bank Accounts 30.0 62.1 122.8 232.8 Internet Service Provider 97.5 193.1 365.3 662.1 Cell Phone 17.5 33.3 60.4 104.6 Targeted Advertising 500.0 1,012.5 1,959.2 3,632.3 Total Revenue $751.3 $1,513.6 $2,914.3 $5,377.1 IRR: 25% Sales and Marketing Expense 225.4 302.7 291.4 268.9 General and Administrative Expense 300.0 544.0 942.7 1,565.3 Research and Development Expense 187.8 340.6 590.1 980.0 EBIT $38.1 $326.3 $1,090.1 $2,562.9 Expected Eamings Revenue by Source 50 54.0 $3.0 Dollars (Millions) $2.0 Dollars (Millions $1.0 10 05 2007 2006 2069 2010 2007 2008 2009 2010 - Downside -Expected -Upside Targeted Advertising Savings Accounts # Conde Cards Bank Accounts Cel Phone 10 10 of 16 J L