assist with the feasibility study of the below festival, looking into

1. Marketing feasibility
2. Financial feasibility
3. Operational feasibility
4. Other-legal, cultural, political context, and sensitivity of the concept to change in key assumptions e.g exchange rates

GAUTENG PROVINCE INTERNATIONAL FESTIVAL 2023 - 20-30 JULY PROJECT BRIEF: FESTIVAL CO-ORDINATOR (Freelance/Flexible employment options available) Role overview The Festival Co-ordinator will work closely with the Festival's Director, Creative Director and the UNISA-SBL Festivals (Pty) Ltd Head of Programming and Producing as well as the wider Festival team, playing a pivotal role in ensuring the efficient and effective planning and delivery of the 2023 Festival. Background In 2020, The UNISA-SBL Festivals (Pty) Ltd (UNISA-SBLF) produced GPIF: Gauteng Province International Festival for the first time to great media and public acclaim. This pilot Festival was developed in response to a pressure group of Gauteng Province Arts Enthusiasts (GPAE)'s ambition to stimulate the level of investment in the arts in the Gauteng Province. The funding acted as a catalyst to draw in a range of other public and private sector partners and enabled the festival to deliver a multi-site, mixed art form festival taking place, over 10 extraordinary days, with an audience reach more than 90,000. Following the success of the 2020 pilot, the Gauteng Province Arts Enthusiasts agreed to fund future Festivals every after two years reflecting an ambition for it to become a landmark event in the South African calendar. The GPAE has indicated its agreement for National Portfolio Organisation (NPO) funding for the 2023 edition of the festival, however this is subject to the completion of the NPO agreement and its terms. In 2020 the festival presented over 280 artists across multiple 'found' sites in some 165 performances - 68% of events free to attend - engaging an audience of around 500,000. In 2015 (June), the Standard Bank Joy of Jazz attracted a crowd of around 20 000 people to several venues around Johannesburg's Newtown Cultural Precinct within Gauteng Province. May 2015 (27-30), it was the Soweto Fashion Week - a platform for upcoming and already established designers in South Africa. The fashion week showcased an autumn and summer range. The main aim of the fashion week was to grow the South African fashion industry, introduce change to the industry as well as promote talented African designers on a global scale. Furthermore, April 17 - 2017, it was the Annual Gandhi Walk & Fun Run which hosted a 12km fun run in Lenasia. The largest consumer exhibition in South Africa, the Rand Show returned to the Johannesburg Expo Centre, Nasrec from the 30 March - 8th April 2018. These events are generally a tip of the iceberg in keeping with the overarching vision of the UNISA-SBLF and the Festival.