Question
Assume Isuzu produces a car in Japan for 1.8 million. On June 1, when new models are introduced, the exchange rate is 150/USD. Consequently, the
Assume Isuzu produces a car in Japan for 1.8 million. On June 1, when new models are introduced, the exchange rate is 150/USD. Consequently, the automaker sets the sticker price for the car at USD 12,000. By August 1, the exchange rate has dropped to 125/USD. Isuzu is worried that it will receive fewer Yen per sale (USD 12,000 * 125/USD = 1.5 million).
Suppose the Bank of Japan intervenes in early October to push down the value of the Yen which subsequently moves to 225/USD. What problems and/or issues does it present for Japanese and American car companies?
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