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Assume that Company A and Company B sell a microwave popcorn popper for $ 2 5 . Although the companies have different cost structures, both

Assume that Company A and Company B sell a microwave popcorn popper for $25. Although the companies have different cost structures, both companies are profitable based on sales of 35,000 units as shown in the following financial statements for the month of June. Both companies hold no inventory and sell contractual orders in the month.
For the Month of June Company A Company B
Sales $875,000 $875,000
Variable cost of goods sold ($5.00,7.50, Company A and B, respectively) $175,000 $262,500
Variable selling and administrative costs ($2.00, $4.00, Company A and B, respectively) $70,000 $140,000
Contribution margin $630,000 $472,500
Fixed cost of goods sold $225,000 $150,000
Fixed selling and administrative costs $120,000 $60,000
Profits Before-Tax $285,000 $262,500
The company is considering the purchase of a new machine, which will add $50,000 in monthly fixed cost, but will allow to lower the sales price to $23 per unit and increases sales volume to 40,0000 units.

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