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Assume the company has conducted a marketing study that estimates it can increase annual sales of this product by 5,000 units for each $2 reduction
Assume the company has conducted a marketing study that estimates it can increase annual sales of this product by 5,000 units for each $2 reduction in its selling price. If the company will only consider price reductions in increments of $2 (e.g., $68,$66, etc.), what is the maximum annual profit that it can earn on this product? What sales volume and selling price per unit generate the maximum profit? What is the product's break-even point in unit sales and dollar sales? (Do not round intermediate calculations.) per year. Required: 1. What was this product's net operating income (loss) last year? 2. What is the product's break-even point in unit sales and dollar sales? maximum profit? 4. What would be the break-even point in unit sales and in dollar sales using the selling price that you determined in requirement 3 ? Complete this question by entering your answers in the tabs below. What was this product's net operating income (loss) last year? \begin{tabular}{|l|l|l|} \hline Required 1 & Required 2 Required 3 \\ \hline \end{tabular} \begin{tabular}{|l|l|} \hline Break-even point in units \\ \hline Break-even point in dollar sales \\ \hline \end{tabular} Required 3 Required 4
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