Assume you are a head of marketing of a new company, which will be launching a new product, called aluminum extrusion, required by business and household customers for various applications. The factory is located in Hosur, Tamil Nadu, but the marketing office is located at 38 km away from factory in Bangalore. Applications of aluminum extrusions include door, window, and partition frames, electrical panels, heat sinks in electronic equipment, water purification equipment, and so on. These applications needed effective pre-sales technical service and in some cases, post-sales installation service. Competition is severe, with the leader of aluminum extrusion industry, Jindal Aluminum's factory and headquarter located at Bangalore. Design a channel structure, as a part of marketing strategy.