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Assumptions: Standalone Store in a Store Initial Investment $ 2,400,000.00 $ 900,000.00 Life (years) 7.00 5.00 Customers per year $ 200,000.00 $ 100,000.00 Customer bill

Assumptions:

Standalone Store in a Store
Initial Investment $ 2,400,000.00 $ 900,000.00
Life (years) 7.00 5.00
Customers per year $ 200,000.00 $ 100,000.00
Customer bill per visit $ 18.00 $ 14.00
Food and drink cost per customer $ 1.30 $ 1.30
Other VCR as percentage of Sales 65% 46%
Total Fixed Costs per year (Excluding D) $ 450,000.00 $ 350,000.00
Depreciation expense per year Straight Line Straight Line
Tax rate 18% 18%
CAPM Beta 1.3
Risk Free Rate 1.50%
Market Risk Premium 5.50%

Based on historic data, we can break the prospects for the Store in Store concept into 4 scenarios. These can be described as follows:

Probability

Customers per year (K)

Customer bill per visit ($) Other VC as percentage of Sales

Exceptional

15% 105 17 47%
Average 55% 105 15 46%
Slow 20% 90 11 45%
Poor 10% 85 10 45%
100%

All other inputs are the same as the original assumptions.

1a. What is the expected NPV of the Store in Store concept?

1b. What is the expected IRR of the Store in Store concept?

1c. What is the standard deviation of NPV of the Store in Store concept?

Please show work in excel!!

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