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At one of your company's monthly meetings, the Advertising Manager insisted that, targeting children is a sound business practice. Critique this statement from a consumer
At one of your company's monthly meetings, the Advertising Manager insisted that, targeting children is a sound business practice. Critique this statement from a consumer behaviour perspective. Although you are required to take a position on this statement, to enrich your paper, you are also required to highlight some of the arguments your opponents are likely to raise to counteract your arguments. Word Limit: 1000 excluding references (Word limit would be strictly enforced) Font: 12, Arial or New Times Roman Line spacing: 1.5 Weightage: 40% References: More than 10 academic references. Please ensure that at least two of your references are reputable marketing or consumer behaviour journals
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