At Starbucks the biggest challenge faced during the time of the case is generating high levels of customer satisfaction among its patrons. The annual value of a highly satisfied customer is $\_\_\_\_\_\_$ more than the annual value of a satisfied customer. This is the Starbucks' Customer Behavior, by Satisfaction Level: Unsatisfied Customer: Number of Starbucks Visits$/$Month is $3\mathrm{.}9$ and the Average Ticket Size$/$Visit is $$3\mathrm{.}88$ and the Average Customer Life $($Years$)$ is $1\mathrm{.}1.$ For satisfied customer, the Number of Starbucks Visits$/$Month is $4\mathrm{.}3$ and for Average Ticket Size$/$Visit is $$4\mathrm{.}06$ and the Average Customer Life $($Years$)$ is $4\mathrm{.}4.$ For highly satisfied customer, the Number of Starbucks Visits$/$Month $7\mathrm{.}2$ and the Average Ticket Size$/$Visit is $$4\mathrm{.}42$ and the Average Customer Life $($Years$)$ is $8\mathrm{.}3.$