Augmented reality $($AR$)$ has emerged as a game$-$changer in various industries, and the

tourism sector is no exception. By seamlessly blending the real world with digital

enhancements, AR reshapes how travellers experience new destinations and attractions.

Imagine a picturesque coastal town known for its historical landmarks and natural beauty. The

local tourism board has adopted AR technology to enhance visitors' exploration. Travellers

with AR$-$enabled devices can use dedicated apps to uncover hidden historical facts, access

virtual guides, and even witness historical events overlaid onto their current surroundings. This

immersive experience has garnered significant interest among tourists seeking a more

interactive and informative journey. Discuss how augmented reality can transform the tourism

experience by overlaying digital content onto real$-$world environments. How does this

technology elevate the engagement level of travellers, provide informative insights, and offer

a unique perspective on historical landmarks and attractions? When using AR apps, tourists

may inadvertently share their real$-$time location data, preferences, and interactions with the

platform. What privacy concerns are associated with collecting and potentially sharing this

sensitive information?