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Aus Financial is a financial services provider who also offers car insurance. Whenever a customer has a child who is about to become eligible for

Aus Financial is a financial services provider who also offers car insurance. Whenever a customer has a child who is about to become eligible for a driver's license, the company sends the customer materials related to teaching teenagers how to drive safely. This is an example of using digital customer information to ________.
a.
Find new customers
b.
Advertise the company
c.
Engage with carefully targeted customers
d.
Sell insurance
e.
Customer Relationship Development (CRD)

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