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Aussie Infonautics, Inc., produces handheld Windows CE-compatible organizers. Aussie Infonautics markets three different handheld models; PalmPro is a souped-up version for the executive on the
Aussie Infonautics, Inc., produces handheld Windows CE-compatible organizers. Aussie Infonautics markets three different handheld models; PalmPro is a souped-up version for the executive on the go, PalmCE is a consumer-oriented version, and PalmKid is a stripped-down version for the young adult market. (Click the icon to view additional information.) Budgeted and actual operating data for the company's third quarter of 2017 are as follows: Data Table Jual data.) More Info Actual Operating Data, Third Quarter 2017 Selling Variable Cost Contribution Sales Volume in Aussie Infonautics' senior vice president of marketing prepared his budget at the third quarter of 2017 (calculate all variar Price per Unit Margin per Unit Units beginning of the third quarter assuming a 25% market share based on total sales. PalmPro $ 375 $ 181 $ 194 5,500 Foolinstead Research estimated that the total handheld-organizer market would Jie Infonautics in the third quarter of 201 reach sales of 388,000 units worldwide in the third quarter. However, actual sales PalmCE 290 92 198 47,300 in the third quarter were 500,000 units. Market-share PalmKid 102 78 24 57,200 variance 110,000 Total mix Print Done Print Done Data Table Budgeted Operating Data, Third Quarter 2017 Requirements PalmPro Variable Sales Cost per Contribution Volume Selling Price Unit Margin per Unit in Units $ 382 $ 186 $ 196 13,580 274 98 176 35,890 141 65 76 47,530 PalmCE PalmKid 1. Calculate the market share and market-size variances for Aussie Infonautics in the third quarter of 2017 (calculate all variances in terms of contribution margins). 2. Explain what happened based on the market share and market-size variances. 3. Calculate the actual market size, in units, that would have led to no market-size variance (again using budgeted contribution margin per unit). Use this market-size figure to calculate the actual market share that would have led to a zero market share variance. Print Done Aussie Infonautics, Inc., produces handheld Windows CE-compatible organizers. Aussie Infonautics markets three different handheld models; PalmPro is a souped-up version for the executive on the go, PalmCE is a consumer-oriented version, and Palmkid is a stripped-down version for the young adult market. (Click the icon to view additional information.) Budgeted and actual operating data for the company's third quarter of 2017 are as follows: - X Data Table Data Table CM = contribution margins) For amounts entered into the formula, enter all Budgeted Operating Data, Third Quarter 2017 Variable Sales Cost per Contribution Volume Selling Price Unit Margin per Unit in Units PalmPro $ 382 $ 186 $ 196 13,580 PalmCE 274 98 176 35,890 PalmKid 47,530 141 65 76 97,000 Total Actual Operating Data, Third Quarter 2017 Selling Variable Cost Contribution Sales Volume in Price per Unit Margin per Unit Units PalmPro $ 375 $ 181 $ 194 5,500 PalmCE 290 92 198 47.300 PalmKid 102 57,200 78 24 110,000 Total - X Requirements Print Done 1. Calculate the market-share and market-size variances for Aussie Infonautics in the third quarter of 2017 (calculate all variances in terms of contribution margins). 2. Explain what happened based on the market-share and market-size variances. 3. Calculate the actual market size, in units, that would have led to no market-size variance (again using budgeted contribution margin per unit). Use this market-size figure to calculate the actual market share that would have led to a zero market share variance. Choose from any drop-down list and then click Check All
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