Avon Products, Inc. is a multinational marketing company in beauty, household, and personal care. The Este Lauder Companies Inc.is an American multinational marketer and manufacturer of quality skin care, perfume, makeup, and hair products. Both companies' main products and the market is the beauty industry. The beauty and cosmetics industry manufacture and distributes cosmetic products around the world. Cosmetics include make-up, skincare products, such as cleanser or moisturizers, toiletries, and hair care, such as shampoo or conditioner. In recent years, the way the beauty industry is marketing their products has changed. The cosmetic industry has benefited from the rise of influencers through YouTube and Instagram. These influencers help create a demand for beauty products through the use of sponsorships, reviewing or using the companys products. Social media campaigning is a large part of the beauty and cosmetic industrys future. Social media now accounts for the majority of customer advertising roughly 41% of consumers discover new brands or products via social media (GlobalWebIndex). Both Avon Products, Inc. and The Este Lauder Companies Inc. are deeply rooted in the cosmetics and beauty industry. Both of these companies empathize a focus on Social Media branding. These industries continue to grow on average American women spend nearly $225,360 throughout their lifetime on cosmetic products (New York Post).

Avon Products Inc. was first started and founded in 1886 by David McConnel. Today, it markets and sells beauty products. The company primarily sells its products directly to consumers by representatives. These representatives are commonly known as Avon Ladies or Avon Men. Avon Products Inc. also conducts business through its subsidiaries in 56 countries and territories. Approximately 38% of the consolidated revenues come from Europe. Another 39% comes from South Latin America. This company focuses on international branding and sales. A majority of its revenue stream comes outside of the US. A majority of their manufacturing and packaging is done by them. Other manufacturing comes from various third-party manufacturing companies. Avon Products Inc. sales are affected by seasonal variations they typically see a large source of sales during the 4^th quarter. This is due to the holiday season, but they find it hard to forecast earnings as sales volume of gift items is hard to predict. Avon Products Inc. also puts a large focus on research and development as it is crucial to deliver new products. As of December 31, 2018, Avon, Products Inc. employs approximately 23,000 employees. A risk that Avon Products Inc. faces is inflation due to its international outreach. Another risk would be material shifts in the market.

The Este Lauder Companies Inc. was founded in 1946 by Este and Joseph Lauder. It is a leading marketing and manufacturing company for skincare, makeup, and hair care products. Their products are sold in 150 countries and territories. Estee Lauder has a number of brand names under their company, such as Bobbi Brown and Aveda. Estee Lauder primarily sells its products through limited distribution channels such as department and retail stores. When she started selling her items to the public, she did not want her customers to buy a lot of her products. This is because she did not want them to buy something they didn't want or need. She was all about sales but wanted her customers to be cautious.

Question: Imagine that this company makes a sale of its product. Describe a possible sales transaction and list the journal entry that the company would make to recognize the sale (assume the sale is on account.) For this assignment, ignore the cost of goods sold entry.